Website: www.rainbowbabyscans.co.uk
Effective Date: 1st March 2025

1. Introduction

Welcome to Rainbow Baby Scans. We are committed to protecting your privacy and ensuring that your personal data is handled securely and in compliance with applicable data protection laws, including the UK General Data Protection Regulation (UK GDPR) and other relevant legislation.

This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our website, book a scan, or interact with us in any way. By using our website, you agree to the terms outlined in this Privacy Policy.

2. Data We Collect

We collect various types of information to provide you with a seamless service. This includes:

2.1 Personal Information

When you book an appointment, make an inquiry, or contact us, we may collect your name, email address, phone number, and appointment details. This information is essential for managing bookings and responding to queries.

2.2 Payment Information

We use secure third-party payment processors to handle transactions. We do not store your payment details on our servers.

2.3 Non-Personal Data

To improve our website and user experience, we collect non-personal data such as cookies, IP addresses, and browsing behaviour. This data helps us understand how visitors interact with our website and allows us to enhance functionality.

2.4 Other Information

We may collect data through contact forms, feedback submissions, and optional newsletter sign-ups.

3. How We Use Your Data

We use the information collected for the following purposes:

3.1 Appointment Management

Your personal details, including your name and contact information, are used to schedule and manage your scan appointments.

3.2 Communication

We use your contact details to provide confirmation emails, reminders, and respond to your inquiries.

3.3 Marketing & Promotions

With your consent, we may use your email to send promotional offers, updates, and relevant news. You can opt out at any time by contacting us at rainbowbabyscans@gmail.com.

3.4 Website Analytics

We use cookies and similar technologies to understand website traffic and user behaviour, helping us improve the website experience.

4. Sharing of Data

We only share data where necessary:

4.1 Third-Party Service Providers

We may work with trusted third parties, such as payment processors and IT service providers, to ensure the smooth operation of our website and services.

4.2 Legal Compliance

We may disclose information if required by law or to protect our legal rights.

We do not sell or rent personal data to third parties.

5. Data Storage & Security

We take data security seriously and implement measures to protect your personal data:

  • All personal data is stored on secure servers.
  • We use encryption and other security protocols to protect sensitive information.
  • Data is retained only for as long as necessary or until a user requests deletion.

6. User Rights & Choices

You have the right to access, modify, or delete your personal data. Under GDPR, you can:

6.1 Access & Correction

You may request a copy of your data and make corrections if needed.

6.2 Data Deletion

You can request that we remove your personal data from our records at any time.

6.3 Marketing Preferences

If you no longer wish to receive marketing emails, you can opt out by contacting us at rainbowbabyscans@gmail.com.

7. Cookies & Tracking

We use cookies and tracking technologies to improve your experience:

  • Cookies help store preferences and enable a smoother browsing experience.
  • Analytics tools help us track website traffic and optimise functionality.
  • A cookie consent banner allows you to manage your preferences.
  • You can adjust your browser settings to disable cookies.

8. International Data Transfers

If personal data is transferred outside of the UK, we ensure all necessary safeguards are in place to comply with GDPR regulations.

9. Updates to This Policy

We may update this Privacy Policy periodically to reflect changes in legal requirements or business operations. We will notify users of significant updates through our website.

10. Contact Information

If you have any questions or concerns about this Privacy Policy, you can reach us at:

Thank you for trusting Rainbow Baby Scans with your personal data.